RubberbandBrand Identity Fall ‘24–Graphis New Talent 2025:Honorable Mention
Rubberband is a contemporary dance company in Montreal, founded by Victor Quijada. The rebrand was driven by their signature movement language, rooted in the Rubberband Method (a fusion of urban styles, contemporary movement, and ballet technique). Reflecting the company’s dynamic and ever-evolving identity. The result is a kinetic brand system that moves as expressively as the dancers it represents.